Are you looking to add mannequins to your store? Or maybe you need some extra help displaying clothes and accessories? Whether you're a retail business owner or someone just starting out, finding the perfect mannequins for your shop can be an overwhelming task. With so many different styles, shapes, and sizes on the market today, how do you know which one is right for you? In this article, we explain where to find quality mannequins that meet all of your needs, from size and shape to price and durability. We also discuss what factors should be taken into consideration when choosing the best fit for your store.
Why Do Retailers Use Mannequins?
Retailers use mannequins as a creative and effective way to display their clothing and accessories to customers. Mannequins help to showcase the fit, style, and overall look of an outfit without requiring the customer to try it on. By using mannequins, retailers can also create eye-catching displays that attract shoppers and draw attention to their products.
Additionally, fashion mannequins can be styled to match the retailer's brand image and target customers, giving shoppers a better idea of the retailer's unique style and aesthetic. Overall, mannequins are an essential tool for retailers to showcase their products and attract customers to their stores.
Do Mannequins Increase Sales?
There is no clear answer to whether mannequins increase sales as it ultimately depends on the type of store and its target market. For certain stores, such as clothing boutiques or department stores, mannequins can be effective in showcasing the latest styles and trends. By dressing the mannequin in an appealing outfit, customers may be more likely to envision themselves wearing the same outfit and therefore, be more inclined to purchase it.
How To Choose The Perfect Retail Store Mannequins
Choosing the perfect retail store mannequins can be a daunting task. From the material and color to the pose and size, there are several factors to consider. Here are tips to help you choose the perfect retail store mannequins for your business:
- Determine your needs: Before making a purchase, it's essential to determine what you want to achieve with your mannequins. Do you need them to showcase the latest fashion trends, or do you want them to display your products in a creative way? Knowing your needs will help you choose the right mannequins that align with your business goals.
- Consider the material: Mannequins come in several materials, such as fiberglass, plastic, and even wood. Each material has its advantages and disadvantages. Fiberglass mannequins are durable and can withstand frequent use, but they can be expensive. Plastic mannequins are lightweight and affordable, but they may not last as long as fiberglass mannequins. Wooden mannequins are eco-friendly and have a natural look, but they may not be suitable for all retail settings. Choose a material that fits your budget, durability needs, and aesthetic preferences.
- Pick the right size: Mannequins come in various sizes and shapes, and it's essential to choose the right one that will display your products effectively. Consider the gender, age, and body type of your target audience. If you sell clothing for plus-size women, choose mannequins that reflect that demographic. If you sell children's clothing, choose mannequins that are smaller in size.
- Choose the right pose: The pose of a mannequin can create an emotional connection with customers and help sell products. Consider the message you want to convey and choose a pose that aligns with it. A mannequin posing in a relaxed position may work well for a bohemian fashion store, while a mannequin in a power pose may work for a business attire store.
- Consider the color: Mannequins come in a range of colors, from white and black to skin tones and even bright colors. Choose a color that complements your merchandise and aligns with your brand. A neutral color like white or black may work well if you want the focus to be on the clothing, while a bright color may work well for a store that wants to create a fun, playful atmosphere.
Why It's Important to Know Your Customers
It's essential to know your customers when it comes to using mannequins in business shops. Knowing who they are and what their preferences may be will allow you to create a direct impression on customers that reflects their values, making them more likely to purchase from you.
Here are key items for understanding your target audience:
- Customer rating: Ask past customers about their experience shopping with you. This can help identify any issues or complaints that should be addressed in the future.
- Fashion knowledge: Understand the biggest fashion brands and follow trends by reading blogs and magazines, attending trade shows, etc.
- Color choices: Consider selecting colors based on clothing retailers' hues, which can make garments look uniform across multiple stores. It's also important to consider how different colors might influence customer emotions while inside the store.
- Analyzing market trends: Staying up-to-date with market trends is vital for staying ahead of the competition, so use an analytics platform to gain insight into trending products and customer buying habits.
By taking the time to understand these key points before investing in mannequins for your shop, you'll have a better chance at creating an effective display that resonates with customers. Doing this research gives business owners the opportunity to design visual displays that showcase merchandise accurately while maintaining a cohesive aesthetic throughout the entire store.
What Size Are High-Quality Mannequins?
High-quality mannequins come in a variety of sizes to accommodate different clothing styles and sizes. The most common sizes include adult males, adult females, and child mannequins. These sizes can vary depending on the manufacturer, but typically adult male mannequins have a chest size of around 38-40 inches and a waist size of around 32 inches, while adult female mannequins have a chest size of around 33-35 inches and a waist size of around 24-26 inches.
Child mannequins generally come in a range of ages, from newborn to adolescent, with corresponding size measurements. It's essential to choose the right size mannequin to best display the clothing and create an overall appealing visual display.
How Much Do Shop Mannequins Cost?
The cost of shop mannequins can vary widely depending on the quality and materials used to create them. Basic plastic mannequins can be purchased for as little as $50, while higher-end models made from fiberglass or other materials can cost hundreds or even thousands of dollars.
Customized mannequins can also be created to fit specific needs or styles, which can further increase the price. Other factors that can impact the cost of mannequins include size, pose, and any additional features or accessories that may be included. Ultimately, the cost of shop mannequins will depend on a variety of factors, and it is important for businesses to carefully consider their options before making a purchase.
Product Display And Visual Merchandising Rules
Product display and visual merchandising are essential for any store. Mannequins, particularly in a retail setting, can create an impactful statement to customers about the type of products being sold. Whether it be mannequin torsos or full-body mannequins, there are many options available to choose from that will fit your business’s style.
Displetech offers budget-friendly mannequin alternatives such as headless mannequins which look just like their fully formed counterparts but cost less money. This is great if you need mannequins quickly and with limited funds at hand. For those looking for more realistic displays, Adco-Displetech also offers different styles and poses depending on what your shop needs.
No matter what kind of product you’re displaying, having aesthetically pleasing window displays or mannequin bodies can draw attention to potential buyers and make them feel welcomed into your store. Understanding these rules of product display and visual merchandising can have a major impact on how successful your business is!
Mannequins Vs. Body Forms
Mannequins and body forms are both commonly used in retail stores to display clothing and accessories, but they serve different purposes. Mannequins are three-dimensional, full-body models that are typically more realistic and detailed than body forms. They are often used to showcase outfits and create a certain atmosphere or mood in the store.
Body forms, on the other hand, are simpler and less expensive than mannequins. They are often used to display individual articles of clothing, such as dresses or shirts, and are less distracting than mannequins. Ultimately, the decision to use mannequins or body forms depends on the retailer's budget, aesthetic goals, and the specific items they want to showcase.
Shop For Retail Mannequins
No matter how big or small your shop may be, mannequins help create the perfect atmosphere for customers. With their flexibility and inch-adjustable features, they offer a practical yet captivating way to showcase a business's products. If you're looking for a way to bring life to your store window display, consider investing in some quality mannequins for an unforgettable shopping experience.
Displetech is a top supplier of retail fixtures and store fixtures for companies wishing to present their goods in the best possible way. As a company with many years of expertise in the field, we sell a vast array of items, including shelving units, showcases, signage and mannequins. Displetech is the ideal partner for any company wishing to enhance their retail area due to its dedication to quality and customer care.